There is currently a lot of discussion in the World of Warcraft playerbase about a recently added feature: Horrific Visions. Visions are personal areas you can enter alone or with a handful of players and have 5 objectives with increasing difficulty plus additional difficulty options. The details aren't that important, but the core is that these Visions require careful planning of resources and time if you want to progress the harder difficulties, both during the visions themselves and in how you earn the right to complete a Vision. In return for completing these Visions, you can earn increasingly better gear based on difficulty (though repeated gear rewards decline in quality) as well as upgrades for an item you need against the final bosses of the raid that came in the same patch.
Now, usually in games that have really hard content you're supposed to defeat, there is no limit in how many attempts you can do, or the limit is sufficiently high that it makes no real difference. However, this isn't the case in Visions. Visions require you to buy an item to make an attempt, and this item is so costly that even if you log in every day and do all the content that rewards the items you need to buy this item, you can at most earn 4 copies of the item per week. There is also incentive to save these tokens for later weeks because later upgrades require you to complete increasingly more runs, which you can speed up by not using additional tokens in weeks where you don't need them.
This is what many people see as the biggest problem with these Visions. They're hard content, but you have only a couple attempts per week and you need to make them count. So there isn't really a safe way to practise them so you can learn how they work and what the best way to do them is. If you mess up and you don't do enough to earn the upgrade token mentioned above, it's a huge potential loss and you fall behind other players who did manage to complete them.
I'm trying to understand possible design rationale behind this. I don't usually come across this design element in games, and I can't even remember another game with similar design, especially for such a core feature of the content update. in other hard game content, Soulsborne games don't really restrict you in attempts, and Roguelikes actually are built around immediately starting anew when you fail, again without real limitations. AFAIK neither genre really limits you in how often you can try them. And it has been years since Blizzard last put a hard limit on how many attempts you were allowed for the hardest content, especially such a low amount.
What can be potential design rationale behind putting hard content behind a restrictive attempt limit?