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I don't know if this is the right question for Stackexchange because it is based on opinion, so excuse me if it's not.

I'm currently developing a mobile leisure game in a cartoon style where players build and expand their kingdom, in a medieval setting. Users can be part of a group to help each other, trade goods, communicate together, and support each other when attacked. The game is NOT a fight game only. Developing and maintaining your city and the citizens is an important aspect, socializing with other players is key, and the target audience are both men and women.

I'm really confused how I should name such groups where you can be part of. Clans, guilds, teams, groups or factions: all of them are possible. When should I use which name? And what would fit my situation the best? It's really important to let users feel they are part of a group. Not just a fighting group, but a group both men and women feel attracted to. A fraction for example would not be the best I think.

I realize this heavily depends on opinions. Buy are there any sources that could help me? What do you feel attracted to? What fits my situation the best?

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closed as primarily opinion-based by Josh Jul 21 '17 at 20:06

Many good questions generate some degree of opinion based on expert experience, but answers to this question will tend to be almost entirely based on opinions, rather than facts, references, or specific expertise. If this question can be reworded to fit the rules in the help center, please edit the question.

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There is no standard. I have seen all kinds of names used for different kinds of player-groups. Which one is appropriate mostly depends the scenario of the game and how you intend players to interact with each other and how you expect them to interact as a group with the rest of the game world.

When your game has a medieval theme, you might want to look how historic cooperations of medieval rulers called themselves: Empires, Alliances, Federations, Pacts, Leagues.

Another way to come to a conclusion is to ask yourself how the players would call their groupings.

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Or even better, you could do a survey with your current players or with players of similar games as the one that you are building.

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  • \$\begingroup\$ Please use the comments to ask further details :) \$\endgroup\$ – Alexandre Vaillancourt Jul 21 '17 at 21:07

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