Games that use social aspect in their gameplay. Games which are either use social network APIs, or directly hosted on some social network.

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How does a game developer get feedback from gamers (not developers) or start a forum community without paying for advertising or hiring Q&A teams?

I am familiar with a lot of game developer forums, but I'd assume this is much less likely to attract more casual commentators. I also fear that feedback from a gamer's perspective would often be ...